Locations: British Columbia · Ontario

Turn frontline
insight into
innovation.

Have you ever thought, “This could be safer, more effective, or better with the right medical technology?”

If you are a healthcare professional from British Columbia or Ontario, Canada, there is now a way to develop your insights!

MDDC Insight to Innovation gives healthcare professionals and connected students a supported pathway to identify unmet needs and move promising ideas forward, while retaining control over whether and how they pursue subsequent development.

If you are located outside these areas and would like to participate, please email info@mddc.org to discuss.

<2w Response
window
100% You control
development
BC + ON Current locations
45+ Submissions
received
$33.8k Awards granted
What qualifies

Signals worth bringing forward.

I2I is for real unmet needs observed in care delivery, especially when existing solutions do not fully address the problem.

01
Patient safety risks

Hazards, incidents, near misses, or recurring risks that need a better safeguard.

02
Unmet needs

Needs that may require new or adapted medical technologies.

03
Workflow friction

Delays, bottlenecks, or repeated manual work that adds burden.

04
Device usability issues

Tools that are difficult to use, confusing, or error-prone.

05
Resource inefficiency

Waste, avoidable cost, duplication, or inefficient use of resources.

06
Quality gaps

Inconsistencies or care limitations affecting patient outcomes.

How it works

From observation to opportunity.

MDDC empowers you to develop solutions through financial awards, recognition, mentorship, and strategic connections that help promising ideas achieve real-world impact, without seeking any ownership stake in the ideas, insights, or solutions you develop.

01

Observe

A real clinical or operational need is identified during care delivery.

02

Submit

The need is submitted through a simple intake form with context and impact.

03

Review

The MDDC expert panel reviews submissions for feasibility, novelty, safety, and marketability.

04

Advance

Selected opportunities may move toward mentorship, recognition, and awards.

Ready?

See a problem
worth solving?

Share the insight. Start the conversation. Help improve care, safety, quality, and efficiency. No red tape — just a quick way to be heard.